To promote the first showroom in Romania dedicated exclusively to electric mobility, opened by Porsche Romania in Băneasa Shopping City, we thought of the Kids talking to the …. MOON campaign. It was built around the idea of educating future generations and, together with Virgil Ianțu, we created a series of catchy, educational and funny videos shared on the social channels of Porsche Romania’s brand, meant to become viral and spread the idea of electric mobility and how important it is for the young generation to save nature, combining technology with connectivity. We wanted to make a foray into the modern present, but also into the future built by those who are now small, constituting the idea of sustainable progress, to make electromobility part of our daily lives.
June 27, 2022
Creative, Environment, PR & Communication